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Why Some Kids Struggle And Others Shine

Dr. Michele Borba joins Dr. Phil to share how you can set your child up for success and reduce their stress.

“She offers realistic research-based advice that every parent can use,” Dr. Phil says.

Learn seven teachable traits and three of the most highly-correlated traits of well-liked kids.


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Developing Coping Mechanisms


  • “Too much of the helicoptering backfires on our children.” Dr. Michele Borba

  • “Never do for your child what the child can do for himself.” Dr. Michele Borba

  • “There's no problem so great that can't be solved.” Dr. Borba

  • “Pretty soon your voice becomes your child's inner voice.” Dr. Phil

  • “The more unnatural [an interaction] feels, the more important it is that you do it.” Dr. Phil

  • “Parents ask me a lot how do you motivate a kid? If you can appeal to their greed and show them how they can get what they want.” Dr. Phil

Advice For Parents

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Learning To Cope

Dr. Michele Borba Parenting & Child Expert • Educational Psychologist • Best-Selling Author • Speaker

  • Michele Borba, Ed.D. is an internationally renowned educator, award-winning author, and parenting child expert recognized for her solution-based strategies to strengthen children’s character, resilience, and reduce peer cruelty. A sought-after motivational speaker, she has spoken in 19 countries and five continents, and served as a consultant to hundreds of schools and corporations. Clients include Sesame Street, Harvard, U.S. Air Force Academy, 18 US Army Bases in Europe and the Asian-Pacific, H.R.H. the Crown Prince of Abu Dhabi. and a TEDx Talk: “Empathy Is a Verb.” She offers realistic, research-based advice culled from a career working with over one million parents and educators worldwide.

  • She is the award-winning author of 24 books translated into 19 languages including Nobody Likes Me, No More Misbehavin’, Don’t Give Me that Attitude!, Building Moral Intelligence, Parents Do Make A Difference, The Big Book of Parenting Solutions, End Peer Cruelty, Build Empathy, and UnSelfie: Why Empathetic Kids Succeed in Our All-About-Me World. Her latest book (spring 2021) Thrivers: Surprising Reasons Why Some Kids Struggle and Others Shine.

  • Awards include the National Educator Award (presented by the National Council of Self-Esteem), National Child Safety Award of 2016 by Child Safety Network, Santa Clara University’s Outstanding Alumna Award, Outstanding Contribution to the Educational Profession by the Bureau of Education and Research and a 2016 SHORTY nominee for “Best Social Media Influencer in Parenting.” She was named Honorary Chairperson for Self-Esteem in Hong Kong, consultant for the Character Education and Civic Engagement for the U.S. Dept of Education, Disney Influencer, and Goodwill Ambassador for M.I.T.’s One Laptop per Child project.

Kids Need More Agency

Build Your Child's Confidence From Inside Out


The bestselling author of UnSelfie explains why the old markers of accomplishment (grades, test scores) are no longer reliable predictors of success in the 21 century- and offers 7 teachable traits that will safeguard our kids for the future.


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